
Howdy Frisco -
Happy Tuesday. I've been in Frisco since 2023, which, by local standards, makes me basically a newcomer. The guy at every neighborhood cookout who still gets hit with the classic: "Oh, you should've seen it before the PGA."
But even I can see the writing on the wall. The Dallas Business Journal reported this week that Frisco could reach full residential buildout within the next decade. As in, we might actually run out of room to keep slapping down new houses.
Jason Ford at the Frisco Economic Development Corp. notes the city has historically added about 10,000 residents a year. If growth tailwinds return, the land is just… gone. The city had roughly 6,000 people in 1990. It now sits at over 235,000 (with projections pushing toward 250,000 soon). That's not growth, that's a plot twist.
Buckle up. More Frisco news below. ⬇️
📚 UNT is cutting dozens of programs amid a $45M budget hole
A bit further north in Denton, but it ripples straight into North Texas job markets. The University of North Texas announced it's phasing out or consolidating more than 70 academic programs, minors, and certificates to help tackle a $45 million budget shortfall for fiscal year 2025-26.
UNT President Harrison Keller cited a sharper-than-expected drop in international graduate student enrollment (who pay higher tuition) plus changes in state funding formulas. Low-enrollment programs are feeling it first.
What's on the chopping block (students already enrolled can finish; new students cannot enter these):
The entire Linguistics department (merging into World Languages)
Master's programs in Media Industry Studies, Women's and Gender Studies, and Early Childhood Education
Undergraduate Latino and Latin American Studies major
25 minors (including Dance, Geology, Special Education, and language minors in Arabic, Italian, and Latin)
44 graduate and undergraduate certificates (including International Business and Urban Studies)
Why does this matter for Frisco? UNT is a major talent feeder for companies across North Texas, including plenty headquartered or expanding in Frisco and Plano. When the regional pipeline tightens, it eventually shows up in our local hiring, innovation, and economy. Worth watching.
🌿 Texas is banning most smokable cannabis products and it kicks in next week
Starting March 31, the hemp retail landscape in Texas changes overnight. New rules from the Texas Department of State Health Services shift how legal THC levels are measured, making most smokable products (including natural hemp flower) illegal under the 0.3% Delta-9 THC limit.
The key tweak: They’re now including THCA (a non-intoxicating precursor that turns into Delta-9 THC when heated/smoked) in the calculation. That single change takes most hemp flower off shelves.
Other big hits kicking in March 31:
Retail licensing fees jump from $150 to $5,000 per location
Manufacturer fees soar from $250 to $10,000 per facility
Stricter packaging, labeling, age/ID verification, and supply-chain testing requirements
The industry is reeling. Dallas-area retailer CBD Farmhouse, for one, is closing its doors the same day. Advocates warn thousands of small businesses face an impossible scramble with almost no notice.
The Legislature returns in January, so expect this fight to reignite. A potential federal move on intoxicating hemp could shake things up again later this year.
⛽ Oil is almost $100 a barrel so why isn't Texas popping champagne?
You’d think crude hovering near (or spiking above) $100 a barrel would have Texas doing victory laps. A decade ago, it probably would. But the game has changed and the current spike, tied to the Iran conflict, is proving more headache than windfall.
Big Oil players (including Texas-based giants like ExxonMobil and Chevron) have consolidated the independents and shifted to disciplined, long-term production rather than the old shale-era habit of “price up → rigs up.” They’re not rushing to drill more wells on a short-term geopolitical spike.
For everyday Texans: We’re feeling the pain at the pump (gas up significantly year-over-year) and in higher costs for groceries and transport, without the flood of new jobs and investment that used to follow big price jumps. Houston’s economy has diversified: oil and gas extraction is now just ~4% of its GDP, down from 8% a decade ago.
Frisco and North Texas are largely insulated from the oil patch (this isn’t Midland). Still, higher energy costs ripple everywhere… interest rates, supply chains, your H-E-B bill. Economists say it would take a prolonged conflict to meaningfully juice local investment. For now, it’s mostly just more expensive.
⚡ Real Estate Reality
Frisco’s housing market cooled slightly in February 2026: the median home price hit $620K, down 2.4% year-over-year, with 128 homes sold (down from 133 last year). Homes are moving a bit faster though, averaging 71 days on market versus 77 last year.
The market isn’t red-hot, but smart pricing and the right agent still win. My wife Emily offers a free referral service that matches you with proven local agents. Book a time with her here.
📅 Events This Week
Wednesday, March 25
🐣 Little Stars presented by Nuna | 10:00 AM - 12:00 PM | The Star, One Cowboys Way Free Easter event at Tostitos Championship Plaza for kids 5 and under. Easter Bunny photos, craft stations, hopping games, and a mini egg hunt. Parents can also win prizes from Nuna. Dress your little ones in their spring best. No tickets needed.
Thursday, March 26
⚾ Opening Day at Rollertown Beerworks | 3:00 PM | 6450 Main St Rangers on the big screen, cold beer, Mueller hot dogs, and the Frisco RoughRiders in the house. Wiffle Ball experience, prize wheel, ticket giveaways, free face painting for kids, and autographed baseball chances.
Friday, March 27
☕ Black Rock Coffee Bar Grand Opening | 5:00 AM - 7:00 PM | 7030 Stonebrook Pkwy Free 16oz drinks all day on opening day. Daily deals and promos continue through the rest of the week. Black Rock does coffee, energy drinks, smoothies and teas.
Saturday, March 28
🏃 Field Day in the Rail District | 1:00 PM - 4:00 PM | Imagine Park, 6990 Main St Free community event with balloon toss, tug-of-war, cornhole, live music from School of Rock, and a pie toss. Good excuse to walk Main St and check on the Rail District progress while you're there.
🐾 Easter Bunny & Pet Photos at CityVet | 10:00 AM - 12:00 PM | 8837 Lebanon Rd Bring the dog. Easter egg hunt, pup cups, Easter Bunny photos for pets and their people. Genuinely one of the more original Easter event ideas I've seen this year.
🐰 5th Annual Egg-Stravaganza at Bethesda Gardens | 10:00 AM - 11:30 AM | 10588 Legacy Dr Easter egg hunt, crafts, finger foods, and Easter Bunny photos. Open to all ages.
💛 Especially Needed Egg Hunt - Volunteers Needed | 11:00 AM - 4:30 PM | Miracle League of Frisco One of the largest Easter egg hunts for individuals with special needs in the area. They need volunteers for setup, egg stuffing, photography, parking, registration and more. If you have a few hours Saturday this is a great place to put them. Register at here - deadline is Friday 3/27.
Sunday, March 29
🥚 Community Egg Hunt at Grace Avenue UMC | 3:00 PM - 5:00 PM | 3521 Main St Staggered hunts by age group (toddlers through 5th grade), plus lawn games, inflatables, egg toss, treats and prizes. $5 suggested donation per child. Register at graceavenue.org/egghunt.

